THE MAIDS FRANCHISE
Strategy, Architecture, Design, Development, Integrations, SEO
The Maids, founded in 1979, is a leading residential cleaning company in the U.S. and Canada. The Maids has more than 150 franchise partners serving over 90 major U.S. and Canadian cities. WAVE Interactive has partnered with The Maids the last several years, creating a dynamic and extremely search engine optimized web strategy and web presence with ongoing upgrades and promotions. We created a search funnel that allows for highly optimized results that are geocoded to a users location. For corporate, we allow for full content manageability allowing for control of the brand at a national level while giving individual franchisees segmented access for hyper-local promotions management.
This infrastructure mixed with ongoing Search Engine Optimization and Content strategies are helping Maids with customer retention, expansion and brand awareness.
“It’s a pleasure to work with WaveInteractive. The web team provides true leadership and strategic advice on our account. We’ve been working with the team at Wave for over five years. Always professional, the staff is easy to work with and responds to requests promptly. “Above and beyond” service is the norm, and they are truly a partner, not just a vendor.”
Vice President of Customer Experience
The Maids International