User Experience Archives - Wave Interactive
Making Your Home Page the Center of Attention

Making Your Home Page the Center of Attention

Your home page is where the magic happens. Even if most referral or even organic traffic is coming through your blog or even services pages, more than likely your home page is still getting loads of traffic. That means it has to be prepared to take on that traffic and...
UX and UI – What’s the Difference?

UX and UI – What’s the Difference?

When it comes to design, UX and UI might seem like the same thing. After all, they both have to do with the user (or, visitor of the site) right? Yes, and no. Although UX and UI look to accomplish the same objectives (making the user’s experience and use of the site a...
Mastering UX for Your eCommerce Site

Mastering UX for Your eCommerce Site

If you’ve worked in different industries, you know that eCommerce is its own beast to manage. It can be hard to understand the best ways to showcase products and provide information all while making sure the site is easy and user-friendly. This is key considering that...
Writing for User Experience

Writing for User Experience

In a past post, we discussed how design (and how designers think) can impact user experience. However, what wasn’t hinted at was the importance of the copy, or site content, that goes along with that design. How your site looks and feels is just the tip of the iceberg...